In the below video DJ Loot interviews Joshua asking about Spotify, the legal and business side of AI in music, marketing strategies for indie, DIY artists in 2025, the future of music, and more.
This interview was filmed for Break Time with DJ Loot; available on YouTube but also airing on Sacramento public access television during the month of August (2025).
Network. Share. Empower.
Since launching in May 2011, thousands of articles featuring independent music from across the planet have been published to this site. We feel blessed and very grateful to have built a {very} large and growing catalog of indie music shared with us by fans, bands, artists, songwriters, labels and PR firms.
In the very beginning we focused solely on Middle Tennessee spending a lot of time at live events capturing footage, grabbing live interviews with artists after their performances and hanging out backstage and with crews and the music makers after hours. We had an amazing time covering MusicTree Festival in Manchester, Tennessee for three years.
The longer we stayed around the more bands, managers, labels and PR firms kept sending us their music…from all over the world. People equated Middle Tennessee to Nashville and the best way to break into a new market is to garner local coverage in the market you are trying to build a buzz.
At present, I receive more submissions than I know how to handle, reply to and process but I have never given up on trying to find a way. It also sucks when I have to turn down free entry into awesome events due to time constraints or being in the wrong location. With this said my current focus is on smaller indies and DIY’ers as well as any and everything from Tennessee and Northern California.
I am less interested in bands competing for the mainstream, have over 1,000,000 plays on Spotify or YouTube, and have social media followings most of us dream about. If you are at that level of success, I have nothing to offer you other than a potential new quote you might add to your already impressive EPK.
I’m here for the little guys.
At the very core, this site serves (and always has) as an access point for accomplishing both indie music discovery as well as connecting with creatives to build a community (common unity) of like minded people who can work together to improve this crazy, digitized music business we’ve been swept into. At the end of the day, it’s all about the network. Any musician who has self-booked, funded, and routed a tour definitely knows what I’m talking about.
I’ve been an indie artist and producer since 1999 and have always existed as such thanks to the Internet. I grew up in a rural town with no music scene so once I got a computer, a DAW and an internet connection; there was no stopping me. If you like Hip Hop (on the underground/alternative/conscious realm of the spectrum), you can find my music here.
Want to submit music? Go here.
Links you might find interesting
- Break Time with DJ Loot (video interview)
- Pacific’s Pac Ave Records helps students learn the business of making music
- Happy Hour with DJ Loot (radio interview)
- Joshua currently serves as director of Pac Ave Records and as lecturer/advisor to students in the Music Industry Studies Program at University of the Pacific (Stockton, CA).
- Joshua currently serves as COO of Unlimited Sounds Publishing & Distribution, LLC.
- We were mentioned in the book Your Band Is A Virus by James Moore,
- Joshua has been published on the CyberPR blog,
- and interviewed by L.A. Weekly,
- Bret used to serve as guest panelist for MSI: Music Scene Investigation,
- as well as an anchor for Indie News at Noon.
- We publish tips, share tools and resources helpful to indie musicians.
We love music. We love helping people. This allows us to do both.
