
Toronto rock band Dead Broke return with “Hypernormal,” a blistering, clear-eyed indictment of modern life where everything is reactive, monetized, and endlessly overwhelming. Anchored by jagged guitars, volatile dynamics, and a seething, desert-rock pulse, the track captures what it feels like to live in a world of nonstop disruption: doomscrolling through microdoses of trauma while losing any sense of what’s real.
“We’re living in a minute-by-minute basis of disruption,” says lead vocalist Michael Bright. “We swipe through nonsense online while real life atrocities are happening at home and abroad, and no one feels empowered to do anything about it. We are living in a state of the Hypernormal.”
A continuation of themes the band have explored over the past decade, “Hypernormal” sharpens Dead Broke’s longstanding lens on social division, disconnection, and the slow erosion of public good. “Things haven’t gotten better – they’ve gotten worse,” Bright adds.
What can you share with readers about your new project?
Hey readers, ‘Hypernormal’ just dropped and we are thrilled that you are checking it out here today.
It’s about the wild state of the reality that we are currently living through, where everything is a constant tug of war between what is real and what is not.
It’s an exciting change of pace as a songwriter, as this is the fastest a song has been completed and released. Usually I need a lot of reflection time before I write about something. I always felt like if I was a reactionary writer it would be too obvious for the listener. Feels pretty awesome to be able to change up the process and write about the present moment that we are all currently living through.
How does this release compare with your other projects you had in the past?
I think ‘Hypernormal’ follows a through line of our previous works. As mentioned, one thing that’s different is this is the fastest we have produced a song. We began tracking here in Toronto at Dreamhouse (Studios) over a weekend back in July. After we were announced to play The Danforth Music Hall (a legendary Toronto theatre) we hustled to get it wrapped up to release before the show (this passed Dec 12). It was awesome to get it out, play the big show, and then have it featured during the LA vs Calgary NHL game the following night.
There’s such a “this is how you gotta do it” essence in the music industry, and this one we didn’t really have time to think about all that and we just went for it. It’s had a really awesome organic reach so far. Throw the rules away.
What about this single makes you most proud?
Probably turning the pressure off for once. We produced this without overthinking or overworking the track, and to get it out in under 5 months of production time – to me feels like an incredible feat. Proud of this one.
Was there a specific goal you were trying to accomplish with this release?
The goal is always just to keep going. We’ve had some years in between albums but despite those gaps we are constantly working towards the next milestone. Our last album ‘When The Night Comes In’, had production starting in summer 2019, then finally came out in 2023. We wanted to make sure the timing felt right to release it, as we had spent so much time working on it. Before that album our last full length was our self titled in 2014, with supplemental Ep’s in between. The most important goal is keep going. We’ve had members move away, get injured, we’ve experienced world changing events, and all the challenges of changing lives – and yet we’re still hitting stages. To have covered 16 years (in 2026) seems insane.
What inspires you to create music? What motivates you to keep going?
The inspiration is now these little things that pop into my mind. A beat, a melody, a string of a few words. After these kick around long enough you kinda go – “there might be something here”. It feels like a puzzle, and one I’m getting better at solving. Sometimes, in dreams I’ll hear something and wake up quick enough to get it out. From there these pieces get filled in by the band in such exciting ways – I find that very inspiring. When we were younger and more impressionable, it was the bands we admired that really inspired us. Now its feelings, and places, and trying to capture that in the essence of a song, instead of emulating someone else.
If you could collaborate with anyone – dead or alive, famous or unknown – who would it be and why? If it’s an indie/DIY artist, please include a link so readers can check them out.
Current – I think a collab with Sarhan Desert band ‘Tinarwien” would be unreal. A bombastic punk rock album accompanied by their incredible percussion and guitar twang. Maybe Alicia Bognanno (Bully) and Jim Eno (Spoon) can produce this – can someone connect us?
What was the last song you listened to? Favorite all-time bands/artists?
I just watched a clip of Nancy Cartwright singing Sabrina Carpenter’s Espresso in her various Simpsons voices with Weird Al accompanying on accordion… does that count? Can you get any more 2025 than that?
Real song though -‘Forever Feels’ by Calvin Love. Go listen to Calvin Love.
https://www.youtube.com/watch?v=Q_6nFLH4Ti8&list=RDQ_6nFLH4Ti8&start_radio=1
Big love for The Clash, Spoon, Prince. Constantines
Where is the best place to find you and stay connected?
Probably Instagram for show listings and fun stuff. Drop by our Youtube page as well, new video just landed.
I really appreciate your time. Is there anything you’d like to share before we sign off?
We’re a completely independent band, always have been. Wherever you are reading this today, there is a local music scene near you. Go support it. Pay cover to an artist you’ve never heard of, buy something at the merch table – it helps 10 000x times more than streaming ever will. You might be helping the next big thing – it all starts local. You will make bonds and join a community that might change your life just by showing up. Support your local scene.
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