Brave New World is the uncommonly rich, joyous and exhilarating second album from Toronto singer/songwriter Erin Hunt that defies categorization while freely exploring the deepest yearnings of the human condition. A profoundly musical record built for headphone listening –  to sit back, fire up a fatty and disappear into – but also perfect to blast over speakers, to groove to, until the music stops you in your tracks. 

The album closer (and fourth single), “Won’t Give Up” is perhaps Erin and her band at its most dynamic and explosive – underpinning the lyric of resilience and faith – then perfectly matching the powerful, insistent refrain that typifies the spirit and drive and exuberance of the whole record: “We don’t give up, we don’t give up, we don’t give up.”  

“This was probably the most difficult song I’ve ever written,” says Erin. “I was intent on writing it in a typical pop arrangement (which I usually don’t stray too far from) but the song just refused to go there. I kept trying to force it into being something it wasn’t and that’s why it took so long… Now I just shake my head at how stupid that would have been – it’s truly my favourite track on the album and my favourite song I’ve ever written.”